πŸš€ [Sales] How to write a good Twitter DM

How to use πŸ‘‡

Step-by-step guide to writing good Twitter DM's by Marketing legend @DanKulkov.

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Template πŸ‘‡

⚑️ Problem

❓
You want to DM people on Twitter but they don’t respond

πŸ’‘Β Solution

❗
Send a highly personalized DM by an account the receiver recognizes and that looks trustworthy

πŸ”—Β Quick links

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πŸƒβ€β™€οΈΒ Steps

Create a personalized DM Template

πŸ’‘
A short, personalized DM with a couple paragraphs should do it. Make sure the offer is clear and make it about the receiver, not you.
notion image
Personalization: Personalize the message (e.g add the name)
Elephant in the room: Make it less awkward by addressing that you don’t DM people often
Context: Explain who you are and what you’re doing that makes you reach out
Offer: What can you give the receiver?
Call-To-Action: Give them a clear action to take if they want to
Adress Objection: Address possible objections before they come up

Make sure it gets delivered

πŸ’‘
In order to act people need to read
Follow the account
Don’t sell in the first message (or send link)
Don’t send more than 200 DMs per day
Engage with the receiver before you send a DM
Stay away from tools for mass DMing

Create trust

πŸ’‘
This is more or less your standard Twitter profile hygiene but here we go
Have a solid number of followers (> 300)
Use a real photo
Have a good bio that aligns with your offer
Be active on Twitter, ideally with social proof on tweets (# of likes)
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πŸ†Β Outcomes

πŸ”₯
Your cold DM with: 1. Personalization 2. Elephant in the room 3. Context 4. Offer 5. CTA 6. Adressed Objection
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